The Kettle Gourmet Content Creator
About The Kettle Gourmet
At The Kettle Gourmet, we’re on a mission to revolutionise the snack industry in Asia. Our passion lies in crafting unique, authentic locally inspired gourmet snacks that tantalise taste buds and evoke the rich culinary heritage of our region.
We are a dynamic team of innovators and food enthusiasts committed to delivering exceptional snacking experiences. Our team, comprised of experts in product development, e-commerce, sales, and branding, collaborates seamlessly to drive our vision forward. The Kettle Gourmet is trusted by snack lovers across the region, offering delightful snacks like Malaysian Flavoured Popcorn, YUMI, Crispy Cones, Brony’s and more to come.
Position Overview
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We are seeking a creative and dynamic Content Creator with a flair for live digital interaction and a deep understanding of TikTok. The ideal candidate should have at least 1+ years of experience in live streaming or live hosting, either professionally or as a hobby, specifically with expertise in engaging audiences on TikTok and other digital platforms.
We value candidates who are well-versed in the latest trends and best practices on TikTok, and who possess the analytical skills to leverage TikTok analytics to drive content creation and campaign decisions. Your role will be crucial in amplifying our brand’s presence and engaging directly with our community through innovative content and interactive sessions.
Responsibilities & Requirements
Content Production and Hosting:
- Lead and host live streaming events, interviews, Q&A sessions, and other interactive content on platforms such as TikTok and Shopee. Engage actively with a live audience to promote our brands and products.
Trend Analysis and Application:
- Stay current with the latest TikTok and Shopee trends and best practices to inform content creation. Actively participate in challenges and utilize trending formats to increase brand visibility and engagement.
Strategic Content Collaboration:
- Work closely with the marketing team to develop and execute content strategies that align with overall marketing goals, ensuring content supports brand initiatives and audience growth.
Content Optimization and Performance:
- Leverage TikTok analytics to optimize content for maximum engagement and visibility. Use data-driven insights to refine content strategies and enhance performance across platforms.
Project Coordination and Delivery:
- Collaborate with team members to ensure seamless planning and timely delivery of digital content and live streams.
Ad-hoc Responsibilities:
- Be prepared to handle other tasks as they arise, contributing to the team's overall success.
Application Steps
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Online Assessment
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Introductory Call
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Final Interview
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YOU'RE IN!
Ready to be the face of The Kettle Gourmet?
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Click the button below to fill out the Google form and receive a request to book an interview with our leadership team. Let's create something amazing together!